Swot up on your social media skills with Azaria
PR Agency Azaria launches series of social media guides.
One of the leading baby and parenting PR Agencies Azaria, has launched a series of social media guides. Available on their website, www.azariapr.co.uk, the guides include: “Twitter: Make your tweets count”, “Don’t be faceless! Use Facebook to engage with your customer”, “Blogs: Be better than the rest.”
These quick and easy-to-read guides are designed to offer helpful advice for companies thinking of starting, or already engaged in the social media mix. The guides highlight what a company needs to think about, plan and do.
Amber Steventon, Managing Director of Azaria states: “Social media is being embraced by companies in all areas. Like it or loathe it, these channels are now an important way of engaging with your end user. If you don’t talk to them you might just find them choosing another brand over yours.”
Amy Lewis, Director of Azaria’s baby and parenting division adds: “It is essential that companies using social media as a marketing tool make sure it is relevant, targeted and interesting. The worst types of blogs, tweets or status updates are those that don’t know who there end user is; put simply, it devalues you as a company. Make sure you have a plan in place as this will help your messaging. Also, use it as a platform to listen to your end user, find out their opinions and where relevant, act on it.”
Follow Azaria on Twitter by searching for: azariapr. Find the guides at www.azariapr.co.uk.
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