Nursery Today magazine

Milton wins Gold Award for Mini Soother Steriliser 

Best Baby & Toddler Gear Awards 2013 awards Milton with Gold

Milton, the leading expert in sterilising, is delighted to announce that its Mini soother steriliser has won the Best Baby & Toddler Gear GOLD Award for the Best Innovative Product Under £50. 

The Milton Mini Portable Soother Steriliser is a totally unique and original method to safely sterilise soothers in and out of the home. The awards, which are run by online publications Pushchair Trader and Nursery Trader stand for product excellence and recognise good quality, great value products which parents can trust. 

A panel of over 100 parents spent two weeks rigorously testing each shortlisted product in real-life situations for a genuine product review. Hannah, one of the mums who reviewed the Mini, says, “This is an absolute genius idea. I don't know why someone hasn't thought of it sooner. I honestly think every new mother should have one if these for their baby. “

The Milton Mini Portable Soother Steriliser gives parents peace of mind that soothers are 100% clean on demand. It uses the quick, easy, safe and effective Milton Method of cold water sterilising and in just 15 minutes a soother is sterile, and ready to use. The ‘Mini’ has already won numerous awards including the Practical Parenting & Pregnancy 2012/2013 Silver Award for Innovative Product, the Practical Parenting & Pregnancy 2012/2013 Bronze Award for Best New Product Under £20, Highly Commended as Best Travel Accessory in the Banta 2013 Awards and a 2013 Grannynet Gold Award. The Mini has also been shortlisted for the Mother & Baby Awards 2014 in the categories Innovation of the Year & Best Travel Product Under £20.

“We are delighted to win this award” Tess Clarke, Commercial and Marketing Manager at Milton said “The Mini is one of our latest product innovations aimed at meeting the needs of today’s modern parents. To be awarded Gold by real-life mums and dads is testament to the Mini’s credentials for innovation and great design along with our long-standing expertise in sterilising for the past 65 years.”

The Milton Mini Portable Soother Steriliser has a RRP of £6.99 and is available at Boots, Babies R Us, John Lewis, Kiddicare, Mothercare, Ocado, Sainsbury’s and Tesco as well as many independent pharmacies and nursery retailers.

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