Nursery Today magazine

Baby Kingdom Collection in the press again!

Baby Kingdom Collection has featured on the Mail Online again in a major boost to its stockists about a story featuring one of their customers whose baby was suffering from eczema.

The baby toiletries brand receives regular exposure in the mainstream media with its Body Cream being described as a ‘miracle cream’ and ‘wonder cream’ by customers who have revealed the product’s ability to help soothe severe cases of child eczema.

The series of national newspaper stories have included the Mail Online, The Sun and Daily Mirror. The range of Baby Kingdom Collection products include natural ingredients such as Aloe Vera and Panthenol, which have anti-inflammatory and hydrating properties which can help soothe the irritation of the skin.

Robbie Mukherjee, International Sales Manager at Baby Kingdom Collection said: “We have had a huge amount of national press interest in the UK in recent months as many of our customers have shared stories, mostly on Instagram, about how our products have helped their children’s eczema which is fantastic as many media outlets, including the Mail Online, have picked up on these stories too.”

The Mail Online story featured a mother who had spent over £300 trying to find a way of easing her son’s eczema revealed she had discovered the ‘holy grail’ of baby creams after it started working wonders in just one hour.

Charlotte Purdy says her son Felix, who was one in August, was diagnosed with a cow’s milk protein allergy when he was just four months old causing his skin to break out in terribly painful eczema on his ankles and in the creases of the back of his knees.

Doctors prescribed steroid creams for the eczema, but Charlotte, says they made Felix’s skin condition worse so she tried numerous other high-street brands but nothing worked.

Then, thanks to her mum, she discovered a hypoallergenic dermatologically-tested baby cream by Baby Kingdom Collection which she says ‘rescued’ Felix’s skin and started to clear it up within 60 minutes.

She said “My goodness, I don’t know what sort of magic they have conjured up in their factory, but the results are incredible. It has rescued his skin and we’re so grateful. It’s like the holy grail of eczema creams.”

Charlotte said: “I decided I wanted to try more natural products. When I first put Baby Kingdom Collection on him, his skin was raised and bumpy but within an hour of administering you could see the difference.”

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