Nursery Today magazine

Chicco storms Loved By Parents awards

A total of nine gongs for the company including six platinum accolades

This year saw a landslide win for Chicco at the Loved By Parents awards, kicking off what is set to be another hugely successful awards season for the company.

Taking home a total of nine awards, Chicco once again proved itself as one of the UK’s most popular nursery brands, as mums and dads nationwide cast their votes.

Kicking off the success was the bestselling Chicco Next2Me side-sleeping crib, which scooped gold in the Best Crib categorye. The innovative Chicco Miinimo lightweight stroller scooped three awards, winning platinum in the Best Lightweight Stroller and Best Innovative Stroller categories, as well as gold in the Best Innovative Pushchair category. 

The triumph within the travel categories continued, with Chicco StyleGo 3-in-1 travel system also picking up double platinum in the Best Travel System Over £500 and Best Innovative Pushchair categories, along with a gold in Best Pushchair Design.

Maintaining the travel solution success was Lullago Zip, the innovative travel cot that provides both a bed and play-area for babies whilst on the go, picked up platinum in the Best Travel Cot category, and Chicco’s sixth platinum win was awarded to Polly2Start, the cute and compact highchair.

Speaking of the success, Holly John, Marketing Manager at Chicco, said: “It’s been another phenomenal year for Chicco and we’re delighted to see this reflected in our success in the Loved By Parents awards. The victories are a great testament to the enduring popularity of our products across a whole variety of categories, proving our position as one of the best-loved baby brands in the UK among parents.”


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