Nursery Today magazine

Max Wilford, 8, inspires new Cloud b creation to empower kids

Cloud b introduces Super Max the Turtle – portion of proceeds for MaxLove Project

Cloud b and MaxLove Project teamed up to introduce the new Super Max the Turtle.

The compact companion is inspired by the courageous 8-year-old Max Wilford, who has had brain cancer for three years.

SuperMax the Turtle was created to motivate all children to feel strong and calm wherever they are.

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