Nursery Today magazine

Fantastic partnership for PR company

ISOKI & Silly Billyz Work with Peekaboo Communications

Australian change bag, ISOKI and bib and accessories company Silly Billyz are to work with Peekaboo Communications to develop their PR and marketing to consumer and trade audiences.

The two brands are owned by BPM.  UK sales manager, Karen Tosetti, said: “Traditionally our marketing has been lead by our Australian owners and globally-based.  We are now able to develop our UK presence and are delighted to be working with Peekaboo to showcase our two brands, and increase brand awareness and sales in what we know is a highly competitive market.”

Australian celebrity mums that love the bags include Danni Minogue and Toni Collete.   Both brands are seeking to increase sales outlets in the UK and can offer, wholesale and drop shipping options with NO minimum order to retailers.

Michelle Horne, managing director of Peekaboo Communications, added: “It’s important for retailers to know brands are supported by a strong marketing and PR campaign that will ultimately push consumers to search out the ranges.  We will run a sustainable consumer media campaign, with the launch of several new products over the coming months, enter a range of awards to deliver independent endorsement and work with bloggers to raise brand awareness and profile in this influential community.”

If you would like to receive a catalogue or would like to find out more about the ISOKI or Silly Billyz please contact or call 07921 392738 or 01992 440293.

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