Nursery Today magazine

Giovanna Fletcher Praises Medela’s ‘Boob Chat’

The team at Medela are thrilled as its monthly online Breastfeeding Café was shared and endorsed by celebrity and new mum of two, Giovanna Fletcher.

The monthly support service from the world’s leading breastfeeding brand sees its in-house Lactation Consultant, Sioned Hilton, share expert advice and answer mums’ questions on breastfeeding and expressing, live on its Facebook page. In the lead-up to this month’s café, Giovanna, author and wife of McFly frontman Tom Fletcher, shared a post from the brand on her Facebook page commenting ‘I love good boob chat!’

The popular Breastfeeding Café held on the third Wednesday of every month saw a hive of activity, which undoubtedly was a result of the post shared by Giovanna who has a phenomenal reach on Facebook of 177,579. During the evening’s café over 300 mums-to-be and mums visited the page to ask their questions as well as enter the competition to win a Swing Maxi Double Electric Breast Pump.

Marketing Manager at Medela UK, Charlotte Price Commented “At Medela we are passionate about supporting mums throughout their feeding experience. Whether mums choose to breastfeed exclusively, express or a combination, we are here to offer expert advice, information and top tips. For our monthly support session to not only be recognised but actively endorsed by Giovanna Fletcher, such a well-known and high profile celebrity is fantastic! We hope that mums find the page to be a helpful and supportive resource!”


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