Nursery Today magazine

Golden glory again for Lifft Slings

Lifft Stretchy Wraps have been awarded Gold in the prestigious MadeForMums awards 2019 for the best babysling/wrap category, for the second year running.

After months of product testing by parents, celebrities and an expert judging panel, the results were announced on 21/3/2019 for the winners of the Made for Mums Awards. Expectant parents are now predominantly using the internet to research and buy baby products, and these highly respected awards and detailed reviews help them make informed choices.

Company Director Alex Duxbury commented that “Winning this sought after Gold Award for the second consecutive year is a great achievement for our family business. It’s great that our British made Lifft Stretchy Wraps have been recognised as the best baby sling. We are incredibly proud that so many families choose to carry their babies in our stretchy wraps and experience the benefits of babywearing.”

On hearing of the award via social media, many customers shared their personal experiences; “Congratulations. We love our stretchy wrap even now (she's 14 months) and when anyone asks me what are the essentials for a baby I always say my Lifft stretchy wrap!” (Heather, customer)

Many experts in the babywearing community who regularly use the Lifft Stretchy Wraps in their sling libraries, thought they were a well deserved winner.

Carrying Consultant Mel Frith from SlingsForAll says “Congratulations Lifft. They are the most popular 2 way stretchies at our sling library. Always out on hire as so snuggly for newborns and great colours too.”
Retailing at £39.95, they are an essential item of baby equipment, and a great quality, ethically produced British product.

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