Nursery Today magazine

Hippychick turns £100 into £2,268 for local charity

The £50 Challenge, an initiative designed to raise funds for Children’s Hospice South West, Hippychick’s chosen charity of the year, invites businesses to speculate to accumulate with a starting sum of £50, provided by the Hospice.

The Hippychick £50 challenge kicked off on 1 September 2015.

To add competitive spice, two rival teams were created – the Hippy Chaps and the Hippy Chicks – and each were given a crisp £50 note by the Hospice.

Joint managing directors and company owners, Julia and Jeremy Minchin, both played an active role in each team.

The winning team, as revealed today, was the girls raising £1,425 of the total amount.

Julia Minchin, the joint managing director, was delighted to see the entire work force throw themselves into the challenge with such conviction.

"The boys were rather stealthy, revealing very little but doing a huge amount behind the scenes. Special thanks go to Alan for hosting a Halloween Dinner party which raised £100, to Scott who finally kicked the tobacco habit in Stoptober raising £80 and to Steve who held a chilli and curry night.

"The girls had a more consistent approach, using e-bay, betting horses (obviously taking the hit of any losses), candle-making and cake making on a regular basis to grow the Chick Coffers."

But a last minute coffee morning fund raiser, held at Julia’s house, unbeknownst to the Hippy Chaps (and even her husband) gave the Chicks the final boost they needed to take them into pole position. This event raised £875 from donations on the door as well as cake sales, a couple of great accessory stalls and sales of Hippychick products from a stand set up in her sitting room.

Katie Edmondson from the Children’s Hospice South West commented: ‘‘Both teams showed great entrepreneurial prowess in order to grow the initial investment of £50 and they’ve had a lot of fun along the way! The funds raised from Hippychick’s participation in the £50 Challenge will allow us to continue to support local life-limited children and their families at our Charlton Farm hospice."

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