Nursery Today magazine

Jim Simpson joins Sunshine Kids as National Sales Manager

Sunshine Kids Juvenile Products is proud to announce the appointment of Jim Simpson as National Sales Manager for the UK, Scandinavia and the Baltic States

Jim has over 10 years experience in senior sales positions with major consumer brands. He brings considerable depth to Sunshine Kids European operations with a successful track record of developing both major nursery nationals and small independents for Lindam and Munchkin.  

Jim’s move to Sunshine Kids auspiciously coincides with the company’s Monterey2 expandable booster seat being honored with a coveted Practical Parenting & Pregnancy Magazine Gold Award and its second Mother & Baby Magazine Gold Award. Jim’s deep experience in channel development will help ensure that the company’s multi-award winning portfolio of products is available through national retailers and premier nursery specialists.

On his new role Jim said, “I am delighted to be joining the Sunshine Kids’ global operation. The company continues its steady growth and international expansion. We have several innovative products ready to launch in 2012 and a number of exciting concepts in development. I’m looking forward to working with our current partners and to developing new distribution channels. I’ve seen Sunshine Kids emerge as a respected leader in the industry over the past decade, and it’s a great privilege and opportunity to be part of their team.”

Jim Simpson can be contacted directly at jim.simpson@skjp.com or +44 7435 960 444.


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