Nursery Today magazine

Joie Makes Its Prime Time TV Debut!

This week, baby brand Joie made its prime time TV debut on the much loved soap Emmerdale. Joie’s beautiful Chrome pushchair and Gemm car seat were used by newcomer Juliette and her son, with watchers clearly able to see the Joie name and logo

This is another success for Joie which continues to go from strength to strength in the UK. Celebrities, press, bloggers and expectant mums are all enjoying the Joie range.

David Welsh, Managing Director of Joie states: “We are thrilled to be on one of Britain’s best loved soaps. The products really stood out and it was great to see Joie in another high profile place. The reaction to being on there has been great too and it is just one of many standout activities we have planned so stay tuned!”

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