Nursery Today magazine

Britax launches its latest Group 1 belted seat

The advanced seat actively watches over a child throughout their journey thanks to a revolutionary safety system that checks, adjusts and monitors the harness tension automatically.

Britax, leaders in child mobility, has launched its latest Group 1 belted seat, the King II ATS, to help parents travel with greater confidence and keep their eyes on the road ahead. The advanced seat, suitable for children aged 9 months – 4 years (9kg-18kg) actively watches over a child throughout their journey thanks to a revolutionary safety system that checks, adjusts and monitors the harness tension automatically.

King II ATS features an intelligent light and sound indicator that helps parents to find the correct harness tension before they set off in the car. A green light and sound alert will reassure parents their children are secure and harnessed correctly giving them the freedom to make their journey safely.

Toddlers often wriggle around when parents strap them into their car seat, meaning the harness might not necessarily be as tight as it should be from the offset. However, King II ATS features a unique Active Tensioning System (ATS), which automatically adjusts and retracts the slack in the child’s harness to keep tension just right throughout the journey.

As a final safety feature for parents, King II ATS also features an intelligent warning system that alerts parents with a sound and light indicator if the harness is undone or no longer at the correct tension because the automatic retraction system might be at the end of its working range and cannot compensate any additional slack in the harness. The seat will sound an alert and flash a red warning light, indicating the parent should check the harness when it’s convenient to pull over.

Frank Heiligers, Head of Car Seats at Britax said, “We know that modern families are busier now more than ever, so it is our mission at Britax to make travelling with children as easy, fun and stress free as possible, enabling families to discover everyday family freedom. That’s exactly what we’ve tried to achieve with King II ATS, a seat that works with parents to keep little ones safe while on the move. With so much to think about when venturing out with the children, King II ATS is designed to offload some of that worry, so parents can travel with confidence knowing this intelligent seat has it all covered.”

King II ATS is now available exclusively from Mothercare at RRP £180 in Black Thunder.


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