Nursery Today magazine

Mamas & Papas explore sale

Deloitte advisers brought in to explore sale of Mamas & Papas baby accessories chain

The Times have recently reported that Mamas & Papas has hired advisers to explore a sale of the nursery and baby accessories chain as the high street downturn takes its toll. The company is understood to have appointed Deloitte to weigh up options only five years after the accounting firm handled a company voluntary arrangement that involved Mamas & Papas shutting half of its shops.

For the year ended April 2018, Mamas & Papas revealed annual losses for a second year, after sales plunged £8.2 million, down from £10.3 million a year earlier. The retailer’s parent company Stork Beta had injected £2.5 million into the retailer during the year to improve its store estate while also reducing costs.

Mamas & Papas said operating costs had risen by £670,000 in one year because of the devaluation of sterling and the increased living wage.

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