Nursery Today magazine

Mookie seeks Online Marketing Executive

The toy company behind Swingball, TP Toys and Disney licensed lines has an opening for a talented marketing professional

Mookie Toys is looking to welcome a new member to its marketing team with an opening for an Online Marketing Executive.
Mookie Toys is a global toy manufacturer and distributor that develops both in-house and licensed brands, including Swingball, TP Toys and Disney. Established in 1988 the company is 100 per cent privately owned.
Job Detail
* Job Title: Online Marketing Executive
* Reporting To: Marketing Manager
* Job Location: Bedfordshire
* Salary: £26,000 - £32,000 depending on experience
* Contract type:  Permanent
Job Description
This is an exciting opportunity for an ambitious, creative and technical minded Online Marketing specialist with at least 3 years experience, to join a growing and fast paced marketing department.  The desired candidate will have experience in all aspects of digital marketing. 
Along with the professional skillset required, the desire to be part of a small marketing team, be creative and learn new things are a must. It also goes without saying that you must have a passion to create new and innovate campaigns, be motivated and have great attention to detail.
* We are looking for an online marketing specialist - with at least 3 years work experience in a digital marketing role.
Job Role
* Primary role will be non-ecommerce supporting the marketing campaigns for new and existing brands.
* Working closely with the Marketing Manager to determine digital marketing strategy as part of the overall marketing communications plan, set and control budgets and report outcomes
* Managing and supporting:
o YouTube, Social Media advertising
o Email Marketing
o PPC strategy and analysis.
o Influencer Marketing
o Email Marketing, including conceptions, writing, building and design.
o Analytics, monitoring and reporting for websites.
o Working with the web developer / provider.
* Building Social Media platform outreach.
* Retailer content, including retailer website brand pages, image and content keeping.
* Provide support to the ecommerce team with a good understanding of SEO, PPC and Affiliate Marketing and Google Analytics/adwords
* This role will include liaising closely with our Design Studio (Worcestershire).
Essential Skills
* Educated to degree level.
* Ability to build online campaigns to compliment new launches, brand building activates and on going brand campaigns supporting TV, PR and other media.
* Experience with PPC, Social Media campaigns, Email Marketing.
* Desire to ‘think outside the box’ for new and innovate channels and audiences.
* Able to work to tight deadlines on a diverse range of projects – with excellent time management.
* Good attention to detail.
* A passion for toys – a great sense of humour it’s a fun job working with a fun team!
Desirable Skills
* Professional qualification in digital marketing is preferred but not essential.
* Design skills - primarily Photoshop, Illustrator, Acrobat Pro and InDesign.
* Experience with licensed brands and / or toys.
* Experience with E-Commerce planning.
Application Method
* Email a covering letter and CV to 
* Closing Date Monday 9 Dec 2016


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