Nursery Today magazine

Nuremberg’s first-time exhibitor package returns

First-time exhibitors can benefit from enhanced visibility, marketing support and attractive packages to make their debut as valuable as possible

Nuremberg Toy Fair is welcoming first-time exhibitors with the return of its New Exhibition Centre zone for 2020.

The New Exhibitor Centre in Hall 3A enables newcomers to turn their debut at the Spielwarenmesse into a resounding success. Located in a busy area in Hall 3A, the pavilion attracts large numbers of visitors looking for innovations and new ideas.

The pavilion has space for up to 60 stands, and these exhibitors not only enjoy boosted visibility, but also special terms and conditions.

The first-time exhibitors at the NEC receive a ready-to-go package at particularly attractive rates. The package includes a six sq m furnished stand with free wifi, and participants also benefit from additional advertising measures, such as their entry in the print and online exhibition catalogues highlighted with the ‘New’ icon.

Ernst Kick, CEO of show organiser Spielwarenmesse eG, says: “Appearing at the New Exhibitor Centre is an attractive and affordable opportunity for these companies to show their products to a wide international audience, whilst keeping costs low.”

A unique presentation format has also been created for start-ups or newcomers who specialise in electronic toys and are keen to test the waters at Nuremberg Toy Fair.

The Tech2Play activity area features small presentation zones that companies can book to showcase their products. The participants benefit from the Tech2Play activity areas which attract trade buyers specifically interested in electronic toys and the innovations on show there.

Details about the New Exhibitor Centre, the terms and conditions and registration can be found here.

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