Nursery Today magazine

Nursery brands join forces

bébélephant, Little Chick London and BreathableBaby joined forces this week to present a successful product showcase to retailers, bloggers and trade press in London.

Rachelle Harel of Little Chick London comments: “As a distributor, bébélephant represents a number of successful baby brands, whilst Little Chick London and BreathableBaby have new products and new colourways to present to the industry. This collaboration proved hugely successful with representatives from major retailers such as John Lewis, Mothercare and Kidly attending giving them the opportunity to see everything we have to offer all under one roof and close to their office location.”

Elliot Bishop of bébélephant added: “This joint effort proved an extremely efficient way of presenting lots of new product ideas to key players under one convenient roof. We were delighted with the turnout and will definitely be hosting a similar event in the future.

For more information contact Rachelle at or Elliot at

Social Links