Nursery Today magazine

RoRo appoint bébélephant as UK distributor

Icelandic manufacturers RoRo have appointed bébélephant as their UK distributor for their award winning Lulla Doll.

The Lulla doll imitates closeness to a child with its soft feel of natural cotton and soothing sounds of real-life breathing and heartbeat. Lulla's unique design is based on scientific research that shows how closeness improves sleep, wellbeing and safety. The aim of Lulla Doll is to help babies sleep longer, feel better and be safer.

Commenting on the appointment of bébélephant, the founder and CEO of RoRo, Eyrún Eggertsddóttir said “We have a great innovative product, into which we have invested a great deal of time and research. When looking into the UK, there was one distributor that stood out and we are delighted to be working with the team at bébélephant.”

Chantal Bishop, the managing director of bébélephant was equally enthusiastic about the product. “We have seen similar products before, but none have the quality and indeed the science quite like the Lulla Doll. We are thrilled by the appointment and are now working with the RoRo team to launch the product in the UK within weeks.”

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