Nursery Today magazine

Sleepyhead launches in Harrods 

Sleepyhead of Sweden is delighted to announce the launch of Sleepyhead at Harrods. 

Starting their partnership in true style, Harrods has welcomed Sleepyhead into store with a magical pop-up event - a must-see aesthetic delight for local London Mums. 

As part of the exciting launch, Harrods will be exclusively offering the “Night Night” pod plus and cover, by the famed Swedish brand Mrs. Mighetto. Known for their moody watercolor prints of mystical creatures, Mrs. Mighetto has dreamt up this fantastical new cover that that no mum will be able to resist. The exclusive design shows a whimsical world nestled high up in the clouds, where everything is possible. “We wanted to create a design that fits the mission of Sleepyhead and the style-savvy shopper of Harrods, not something just to be relegated to the nursery,” says Mrs. Mighetto designer Malin Mighetto. “Parents will love how the new cover design accents every room in the house.” 

The Sleepyhead brand will be a welcome addition to the Nursery Furniture department in Harrods thanks to its multifunctional sensibilities and fashion forward designs. The unique shape and design of Sleepyhead allows baby to comfortably chill, play, snuggle and log in some tummy time, whilst giving mum some much needed time-out. Sleepyhead offers a complete pod solution with the Deluxe suitable from 0- 8 months (Preemies included) and the Grand suitable from 9 months – 3 years +. For frequent travelers, Sleepyhead is the ultimate travel companion and can be used for sleeping, flying and even on the beach. Harrods will also be offering the ultra-stylish Sleepyhead Transport Bags for both the Deluxe and Grand, which make travel with little ones effortless. 

All materials used are sourced from top-quality suppliers and are Oeko-Tex certified. Sleepyhead provides the ideal hygienic microclimate that mimics the womb. Thanks to the perfect marriage of style and functionality, Sleepyhead has become increasingly in demand by parents around the world and has won many awards, including the prestigious Junior Design Awards, NAPPA and The National Parenting Center. Sleepyhead is sold around the globe at top retailers like John Lewis. The product is also distributed under the DockATot brand name in the USA, Canada and Mexico. With headquarters located outside of Stockholm, the Sleepyhead brand continues to grow and expand.

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