Nursery Today magazine

SnüzPouch's national TV campaign set to launch

Green Sheep Group are in the news again with their first national TV campaign for the innovative nappy-changing sleeping bag SnüzPouch.

Due to air today, 30th April, the advert will run across the Sky network of channels via Sky’s Adsmart platform.

Sky AdSmart is the revolutionary approach to TV advertising, so different ads can be shown to different households watching the same programme. This targeted approach means brands and businesses can now advertise on national channels, but to relevant audiences

It’s an exciting new development for the hugely popular SnüzPouch, which has been taking the industry by storm. The SnüzPouch unique nappy change zip helps make changes during the night quick and easy, meaning less disturbance for baby and a more snug night's sleep. SnüzPouch is stocked in a host of independent stores as well as national retailers including John Lewis, Mothercare and Boots.

Mark Nicholls, Marketing Director, said: "We're delighted and excited to be launching our very first TV campaign! SnüzPouch has been extremely well received by our retailers and even more so by parents. I'm sure it will be a huge success and I encourage all retailers to take part in the campaign"

The revolutionary product SnüzPouch is being featured alongside the innovative Snüz products, all of which can be found at

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