Nursery Today magazine

Tidy freaks clean up with new distribution agreement

As KidNative prepares to officially unveil its innovative Tidy Freaks, the team behind the brand new child friendly car bins, have also confirmed the appointment of bébélephant to support the launch.

bébélephant have been brought in to secure distribution across the UK of the new innovation that has been designed to ensure messy cars are a thing of the past. The distribution team is renowned for its commitment to sourcing unique products, making them the perfect companion for the fun and endearing Tidy Freaks.

The Tidy Freaks child-friendly bins come in three lovable characters: Gimi, Gorji and Graby, who love to be fed rubbish. Perfect for car journeys, Tidy Freaks have been specifically designed to fit any head rest and simply attach on with an adjustable strap. The simple, but genius design ensures their big wide mouths are close enough for children to feed their sweet wrappers and crisp packets into at any time during a journey.

The Tidy Freaks not only ensure your car is no longer a travelling litterbin, but they’re also sure to keep the kids engaged and excited. The Tidy Freaks are fascinating characters that have proven to be a welcome distraction on car journeys – making them the ultimate travel companion for families.

Commenting on the agreement to help support the products UK launch, Ian Elliott co creator of Tidy Freaks said: “Taking on bébélephant is a significant development for us and we are hoping this collaboration will ensure we have the right support during these key early months of the launch. bébélephant demonstrated a genuine interest in the innovative nature of our product and having them on board is giving us great confidence that we have the right people at the helm, leaving us free to concentrate on marketing and product development.”


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