Nursery Today magazine

Why TRU didn't have to die

Bloomberg News delivers an in-depth analysis on what went wrong at the toy retailing powerhouse and how it could have been stopped

The demise of TRU has dealt a devastating blow to the industry globally and the effects are sure to be felt for some time to come.

And while many have theories on what went wrong, how the decline could have been stemed and ultimately the company could have been saved from ruin, Bloomberg News has rafted a thought-provoking and detailed analysis of the good times and ultimately the fall of this toy leviathan.

Working its way through the beginnings and the foundation by Charles Lazarus to the financial mis-management and lack of are and attention that many of us came to know in the end, the article delivers great insight.

To read the full story, click here:

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